Learn how to Elevate Operational ROI with Krista Hurley at NCC IQ’s ReInvested Summit
- NCC IQ
- Aug 25
- 2 min read
At the upcoming NCC IQ virtual event “ReInvested: Navigating Growth, Risk, and Return in U.S. Multifamily Real Estate,” taking place November 15-16, industry leaders will converge to share high-impact strategies transforming the sector. Among the 40+ experts participating, Krista Hurley, Industry Principal for Front Office Leasing and Lumina AI Workforce at RealPage, will speak on Saturday, November 16, from 10:30-11:20 AM EST in the panel “Tenant Experience, Cost Control, and Data: A Modern Guide to Operational ROI.”
Representing a blend of business-savvy strategy and operational credibility, Krista brings over a decade of multifamily expertise — progressing from leasing consultant to industry leader at RealPage, leading sales and business development for Contact Center, CRM, Touring, and Online Leasing solutions. Alongside her professional pursuits, Krista supports multifamily wellness and empowerment initiatives such as EMPOW‑HER and BE WELL, and participates in peer networks like the Upper State Apartment Association.
Why This Session Matters
Topic | Relevance |
Tenant Experience | Enhancing resident satisfaction through smarter engagement technologies. |
Cost Control | Streamlining operations with AI-driven solutions to lower expenses. |
Operational ROI | Combining data insights and leasing workflows to drive sustained returns. |
Krista will share actionable insights on how modern multifamily operations can leverage AI and data to improve leasing performance, reduce costs, and deliver measurable ROI.
Why Attend
Insight from Renowned Leaders: Join 40+ specialists from firms such as Rise48 Equity, RealPage, Multifamily Acquisition Advisors, Carbon, 1031 Specialists, Encore REIS, DD Capital, Peak 15 Capital, Cory Executive Recruiting, and more.
Cutting-edge Strategies: Gain competitive perspective on how top-tier CEOs, developers, operators, tech innovators, and policy strategists are positioning multifamily portfolios for value creation.
Real-World Applications: Krista’s panel offers concrete lessons in tenant engagement, operational streamlining, and ROI enhancement using AI-enhanced leasing tools.
Peer Network Expansion: Connect virtually with influential voices across the multifamily and real estate tech universe.
Attendees will come away equipped to integrate innovation into capital allocation, asset management, leasing, and operations. Register now to claim your virtual seat for NCC IQ’s ReInvested event and secure access to Krista Hurley’s panel on operational ROI in multifamily, your opportunity to gain insights that drive excellence and returns.
No Offer or Solicitation
This communication is intended solely for informational and educational purposes. It does not constitute, and shall not be construed as, an offer, invitation, or solicitation to purchase, acquire, subscribe for, sell, or otherwise dispose of any real estate investments, securities, or related financial instruments. Nothing contained herein should be interpreted as a recommendation or endorsement of any specific investment strategy or opportunity. Furthermore, this communication does not represent, and shall not be deemed to constitute, the issuance, sale, or transfer of any real estate interests in any jurisdiction where such actions would be in violation of applicable laws, regulations, or licensing requirements.
About NCC IQ
NCC IQ is the official real estate eLearning platform of Northstar Capital & Co. (NCC), developed to support the ongoing education and advancement of industry professionals. The platform offers a robust mix of premium and complimentary resources—including on-demand videos, live virtual events, industry podcasts, eBooks, and expert-authored articles—designed to deliver actionable insights and practical tools. Stay informed by following us on LinkedIn and Instagram for the latest educational content and market updates.
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